Watson Marketing Ideas

Submit new product ideas for Campaign, Interact, Marketing Operations, Marketing Platform, Campaign Managed Hosted, interact Managed Hosted, Marketing Operations Managed Hosted, Digital Analytics, Tealeaf, Universal Behavior Exchange, Watson Customer Experience Analytics, Watson Marketing Insights, Watson Content Hub, Web Content Manager and WebSphere Portal solutions. Before you submit, please review existing ideas; if an idea close to yours already exists, it's better to add comments or vote on the existing idea. We will review your ideas and use them to help prioritize our product development. Best of all, the portal will automatically update you when the status of your idea has been changed.

Connect with your peers and IBM experts on the Watson Marketing and Commerce Community

Submit ideas for other Watson Customer Engagement Products:

•  Watson Campaign Automation
Watson Commerce
Watson Supply Chain

Integration with Tag Management systems

Provide better integration with common Tag Management systems.  I was recently in a sales meeting with one of your competitors and they were touting how easy implementation is through the use of Google Tag Manager and capture configuration could be done through their portal.  This caused some of our business folks to inquire why it took over six months to migrate our enterprise  from on-prem to SaaS.  


  • Avatar32.5fb70cce7410889e661286fd7f1897de Guest
  • Jan 11 2019
  • Under Consideration
How will this idea be used?

Through the use of Tag Management and the ability to separate configuration from the SDK, this could reduce implementation time from months to a few hours.  Which is a big value proposition to all customers.  

What is your industry? Insurance
What is the idea priority? High
DeveloperWorks ID
Link to original RFE
  • Attach files